wise snacks
Golden Original. Ridgies. Popcorn. Onion Rings. Dipsy Doodles.
While the Cheez Doods were up to their zany antics spreading the cheezy gospel, our team presented the rest of Wise Snacks as classic, family-oriented, and sharable with friends. I had the pleasure of creating a series of outbound ads for their Popcorn in 2023 - which covered Halloween, Movie Night, and Christmas. For these, I was responsible for the storyboarding, art directing, directing, editing, and motion graphics. For the Halloween ad, I was also responsible for the mummy (wardrobe and makeup).
Along with Cheez Doodles, the Wise Snacks Instagram also included content for their other products: Golden Original chips, Ridgies chips, Popcorn, Onion Rings, and Dipsy Doodles. Golden Original was heavily product-centric imagery, while Ridgies content connected the chips to dips, parties and sports. View Wise Instagram.
